Yakult Social Pioneers

Watch our video to find out about the Yakult Ladies system.

Courtesy Visit Activities

For more than 50 years, Yakult Ladies have been visiting older people living alone as they make their deliveries to confirm that they are safe and to spend time chatting with them.

As of March 2018, 34,888 Yakult Ladies are paying regular visits to more than 41,000 older people in response to requests from around 130 local governments and other institutions in Japan.

Community Safety Watch and Crime Prevention Activities

Being well positioned to observe every corner of their sales areas during daily delivery rounds, Yakult Ladies contribute to communities' safety and peace of mind by participating in crime watch and other activities undertaken in cooperation with 785 local governments and police units as well as other local organisations around Japan.

ENTER COMPETITION!

Yakult Ladies are famous for delivering our little bottle of science on their bicycles. So, to celebrate this, we're giving you the chance to win your own bicycle!

Also, seven lucky runners-up will win a Yakult sports goodie bag.

Simply watch Yakult Lady Yukie's journey and answer the following question:

How many Yakult Ladies work worldwide?

25,000

2,000

80,000

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